Design as per later studies showed that it is 1% inspiration & 99% perspiration. Most of the designers either interior, web, architect, book or product, they all get inspiration from several resources everyday to keep their creative talent satisfied.
A very little inspiration thing can turn on your right side brain, that may result in a huge famous & successful piece of art.
But how shall you as Creative Designer take things from scratch?
Grab Client’s Requirements
Usually when a client need a website or a interior house design, this means they want to solve a problem. As a designer while meeting the client, a survey shall be answered by the client about his problem & what does he/she want to solve. This would help a lot to do your research successfully.
Research Research Research
After having a set of answers, there goes your research. Journals, books, blogs, creative communities are all available anywhere around us. Here the inspiration takes role without you noticing. Focus on specific topic related to the client’s objectives and search for existing competitor’s solutions, to make yours ROCK. As well as, looking through award winning projects that highlight your skills for better end result.
Don’t Chase The Big Idea
As John Hegarty says in his book Hegarty On Advertising:
Creativity isn’t a process, advertising is a process.
He continue to explain: “Process is trying to make order out of chaos. Creativity is trying to make chaos to create order. They are at opposite ends of a spectrum.” So what can you undestand from that, is never sit down & start pushing your imagination to the limits, just keep a small cell in your sick brain standby and the idea will come along while shitting, running, reading or even while walking your dog.